Blame Drew’s Cancer. Blame your agency. Blame your funnel.

Just don’t blame the patients

On May 20th, 2009, Drew McKenna was diagnosed with cancer.
He beat it. But unfortunately, he didn’t beat the healthcare marketing industry.
Ever since that day, Drew has blamed everything on his cancer:

-Clinics boosting Facebook posts with no strategy.
-Doctors running Google Ads without tracking conversions.
-Terrible conversions in Social Media Advertising.
-Marketers spending $5,000/month and wondering why the waiting room’s still empty.

Why? Because you’ve got to beat up on something to win—and marketing malpractice is the new tumor. This site is a tribute to that fight.

Want to help? Read the blog. Fix your ads. And if you’re still boosting posts, maybe tweet about it using #BlameDrewsCancer. If Drew McKenna can make it, definitely your clinic can survive a real PPC strategy.

Blame Not Reading This
Blame Your Healthcare Digital Marketing Agency

What Drew Would Like You To Blame

blame drew's cancer logo
blame drew's cancer google ads
#1

Blame Drew’s Paid Search Advertising

So your clinic spent $4,000 on Healthcare PPC campaign… and got three leads, one of whom was your cousin.
Yeah, go ahead and blame your medical paid search agency.
Because half-baked keywords, no funnel, and zero tracking isn’t a strategy—it’s malpractice. The good news? Fixing it doesn’t require chemo. Just better PPC.

Blame Healthcare PPC
#2

Blame Drew’s Social Media Marketing

Drew beat cancer.
But your tax firm’s TikTok strategy? That still needs saving.
If you’re running “funny” skits hoping clients will trust you with their audits—or boosting Meta posts with zero targeting—go ahead and blame Drew’s cancer.
Blame the algorithm. Blame your intern. Just don’t blame your clients for not clicking.
Because likes don’t pay the bills. And bad ads don’t book appointments.

Blame Social Media Marketing
social media ads
search engine optimization for drew
#3

Blame Drew’s SEO Strategy

Blame Drew’s Cancer or… your SEO strategy.
If your idea of optimization is stuffing “best doctor near me” 42 times into a blog post about flu shots, go ahead and blame Drew’s cancer.
Blame Google. Blame the intern who forgot to update your sitemap.
Blame that agency that promised “page one in 30 days” and delivered broken links.

Blame Your SEO
Why Blame Drew’s Cancer

Blaming is the First Step Towards Change

Always On Time

Blame Drew’s situation when you can’t get the time right.

Hard Working

Blame Drew’s cancer if you’re lazy and you should be working but you’re not.

24/7 Availability

Blame Drew’s, or whoever, when you could be available but you are not.

Testimonials

What Do Blamers Like To Blame?

We spent $6,000 on Meta Ads and got two likes and a spam lead from Canada. Our agency said it was a ‘learning phase.’ I blamed Drew’s cancer. Felt better instantly.
Sophie L.CEO & Chronic Over-Booster
I thought ‘SEO’ meant just blogging about flu shots once a month. Turns out Google disagreed. Blamed Drew. Hired someone smarter.
Bob C.Still Director, Still Blaming a Senior Living Homes
“Tried running TikTok ads for a tax firm. Zero leads, but the video went viral in Hungary. Drew’s cancer took the hit so I didn’t have to.”
Jhon M.Director at Neuropathy Clinic

You Can Blame Drew’s Cancer Everywhere!